Many are aware of my Parisian upbringing. Each summer, before their vacation, numerous French women used to take Beta Carotene supplements. They began taking these supplements 2-3 weeks prior to their trip, continued during their vacation, and sustained the practice into the Fall. This routine primed the skin for the summer season. Furthermore, it was understood to prolong the summer radiance even as colder months approached. I was always impressed at the evident impact of beta carotene. Growing up around skincare (thanks to my grandmother, an esthetician with her own product line), I developed a curiosity for the manifold benefits of beta carotene—both for skin and overall health. As I matured and embarked on creating my own skincare line, I was certain, based on personal experience, that this ingredient would be a cornerstone in helping individuals enhance their skin's luminosity.