Mr. Lulu was founded by Louis and Roi — one raised in Paris, the other in the Middle East.

Louis grew up in his grandmother's world. She was an esthetician who built a studio, then two spas, then her own skincare line. Skincare carried him from Paris to Australia and then to the US, through years of product innovation in professional skincare and medical devices with global cosmetic groups.

Roi came to it from food. He's an entrepreneur and a restaurateur, and his working life has been about ingredients — where they come from, how they're handled, and what happens when you refuse to compromise on quality.

Between the two of them, one question kept coming back: why is almost everything built around preservatives? Preservatives are there for one reason — water. So the decision was simple, if not easy. Take the water out entirely.

Working only with powders and oils means no preservatives are needed at all. Actives stay stable and potent until the moment of use, with nothing diluting them on the way. It's a more biologically logical way to give skin what it actually needs.

Through high-efficacy natural actives and customizable holistic professional protocols — most notably the Double Peel™ Method — we work on discoloration, congestion and inflammation at the source while protecting barrier integrity, across all skin tones.

Mr. Lulu has always been made for skin professionals. Built with practitioners, educators and industry experts, at the intersection of science, experience and real skin.